A University app design project for the D&AD New Blood competition.  asos Daily allows the user to take a photo of their outfit every morning and post it to the world inspiring others what clothes or style to wear.

 

Once posted, the app then lists what clothes the user is wearing and links the outfit to similar items on the asos clothes website, making it possible for other users around the world to buy items they do not currently own.

 

The app is aimed at users who want to share and inspire their outfits, without being judged on current social media site such as Facebook or Twitter.